About Me
After graduating from the University of Southern California with my BA in Public Relations and minor in Consumer Behavior, I jumped into the corporate world at an online marketing agency, Wpromote. In 2016, I transitioned into the health and wellness industry because it has always been a passion and part of my identity as a lifelong gymnast. I took the career risk because I would have rather fallen flat on my face trying, than ask myself 40 years down the road, "what if?" I built and scaled my own business while continuing to apply and expand my marketing, PR, and communications expertise.
Over the past decade, I’ve led brand partnerships, created content strategies, developed and managed multi-channel campaigns from strategy and budgeting to execution and post-event analysis. I’ve driven growth with the same tools I once applied at agencies and firms, only this time for my own company. Now, I’m excited to bring my entrepreneurial perspective, adaptability, and proven marketing skills back into a stable corporate environment, where I can contribute to a team while leveraging the full spectrum of my experience. I’m skilled at translating complex concepts into clear, human-centric narratives to drive awareness, strengthen partnerships, & generate results. I’m known for my strategic thought leadership, networking, creative development, efficiency, and organizational skills. I have a goal of encouraging people to live healthier, more balanced lives with a team that values purpose, innovation, human connection, and authenticity.
📣 Public Relations & Communications Decks, Pitches & Briefs
Train Like A Gymnast 2019 Summer Workshop Press Release
🎥 Earned Press & Media Coverage
📲 3. Influencer Partnerships & Brand Building
TLAG x California Surgeon General Campaign (April 2023)
DemocraShe Partnership
🎟️ 4. Event Marketing & Experiential Campaigns
TLAG Bali 2023 Retreat | Edited by BishBosh Creative
TLAG Park City 2020 Retreat | Edited by Nancy Nguyen
TLAG Fall 2019 Workshop | Edited by Danielle Gray
TLAG Experience @ Santa Monica Pier
TLAG Park City 2021 Retreat | Edited by Emily Lee
TLAG Hawaii 2020 Retreat | Edited by Danielle Gray
TLAG Summer 2019 Workshop | Edited by Danielle Gray
2023 Bali Retreat Attendee Itinerary Packet
Beach Cities Montessori Post-Event Handout
2020 Santa Monica Workout Event Flyer
🤲 Pitched & Secured Event Sponsors
📢 5. Content Strategy & Email Campaigns
Train Like A Gymnast Blog
Event Specific Social Media Aligned Content Strategy
Train Like A Gymnast Newsletter Analytics
Example TLAG Monthly Team Huddle Newsletter - January 2022
🎬 6. On-Camera Hosting & Media Production
📈 7. Entrepreneurial Projects
Danielle Gray is a celebrity trainer, fitness expert for NBC’s TODAY Show, an on-camera host, internationally published fitness model, and the founder of Train Like A Gymnast - a holistic fitness and lifestyle brand empowering women to move with strength, confidence, and control.
💬 8. Testimonials & Social Proof
Let’s Work Together!